11″x17″ is an ongoing project, initiated by Elisa van Joolen, that examines and challenges the fashion industry’s prevailing value systems and proposes new methods of production.
The project began in 2013 with a series of conversations with representatives of various fashion brands including G-Star, O’Neill, gsus sindustries, Rockwell by Parra, Converse, Levi's, Denham, moniquevanheist, and Nike. These companies then contributed by donating clothing and footwear in the form of samples, archival pieces and stock. A selection of these have undergone a process of cutting out, reconstructing and printing to become 11″x17″ Sweaters, Invert Footwear and One-to-One garments.
11″x17″ creates a network. It unites different categories of clothing and different values within fashion; an eclectic mixture of mid-market, second-hand, and high-end items.
Thursday 01.09.2016 - Wednesday 30.11.2016
Iaspis, Swedish Arts Grants Committee's
International Programme for Visual and Applied Artists
Winner of the H+F Foundation Award, Atelier Neerlandais Paris.
In conversation with Beata Wilczek from Address - Journal for Fashion Criticism.
In conversation with New Ancestors NYC.
Elisa (NL / IT) is an artist, designer and researcher based in Amsterdam.
Her approach to clothing design is characterised by strategies of intervention and reconfiguration. Her projects often reflect specific social contexts and emphasise collaboration and participation. They expose relational aspects of clothing and subvert processes of value production.
She teaches at the Gerrit Rietveld Academie in Amsterdam.
Our Polite Society
Alexander Rommens (Rockwell by Parra), Alexandra Landré, Anna van Joolen – Marchesini, Daan Meijer (O’Neill), Eduardo Leon, Eelco de Koning (Nike), Emma Hoette, Elisabeth Vulsma, Femke de Vries, Jakub Straka, Jason Denham, Jan Schoon, Johanna Muszbek, Joke Robaard, José Teunissen, Jelle Bodaert (G-Star), Jens Schildt, Laura Grimm, Lynn Berger, Mariette Hoitink, Martijn den Boer, Matthias Kreutzer, Martijn Schmidt (Clarks), Monique van Heist, Mika Perlmutter, Milou Dooijes (Denham), Nalden, Pascale Gatzen, Remco van der Velden (Ontour), Ruby Hoette, Simon Wrainwright (Converse), Suzanne de Jong (G-Star), Tessa Schön (gsus sindustries), Vincent Vulsma, Wichard Slootheer (Won Hundred)
11”x17” is made possible through the financial support of Amsterdams Fonds voor de Kunst, Stichting Stokroos and Stimuleringsfonds Creatieve Industrie.