Elisa
Van
Joolen
SWEATER SERIES 1

The vast majority of western society seems drawn to one type of apparel; ‘basics’ like a pair of jeans or a crewneck sweater are omnipresent. Indeed, nearly every type of fashion label – small and independent or multinational – features a crewneck sweater in its collection: from street wear brand Rockwell by Parra and sports brand Russell Athletic to a more exclusive label like moniquevanheist. Still, Elisa van Joolen does not assume all of these items to be one and the same – on the contrary. With 11”x17” she investigates the diverse ways in which these ‘basics’ have been produced – by placing them alongside each other, exchanging materials, and cutting and pasting features from one item into the next.

Van Joolen asks participating companies to donate these specific ‘basics,’ after which she recombines them with one another. The resulting sweaters are assemblages, composed, through a cutout method, from a variety of existing clothing items. All items are treated as equals, regardless of whether they are a G-Star crewneck or a moniquevanheist sweater; in the process, the tabloid format (11×17 inch, or 27,9 x 43,2 cm) serves as the basis for the cutout. In this way, 11”x17” constitutes a recurring motif within the new collection.

What happens when elements of a second-hand Fruit of the Loom crewneck re-emerge within a brand-new moniquevanheist sweater? To what extent does this intervention alter the meaning and value of such an item? What could we call the result of this process – a combination, a mutilation, or an entirely new design?


Photography: Blommers/Schumm
Model: Nina (Paparazzi models)

  • Source

    • Brand
      MTWTFSS Weekday
    • Style
      Graphic Top Press Sample
    • Size
      S
    • Made
      Turkey
    • Year
      S/S 2013
    • Colour
      Black
    • Donated by
      schoon den boer PR

    Outcome

    • 3.2014 03 11x1764502
    • 2.2014 03 11x1764451
  • Source

    • Brand
      moniquevanheist
    • Style
      Sweater S Long Sleeve
    • Size
      S
    • Made
      EU
    • Material
      87% Viscose, 5% Elastane, 8% Nylon/Polyamid
    • Year
      AW 2013/2014
    • Colour
      Navy
    • Donated by
      Monique van Heist

    Outcome

    • 3.2014 03 11x1764502
  • Source

    • Brand
      G-Star RAW
    • Style
      Correct Base HTR V T S/S
    • Art. No.
      84910B 2757 1608
    • Size
      M
    • Made
      Bangladesh
    • Material
      60% Cotton, 40% Polyester
    • Year
      13-2 Collection (2013)
    • Colour
      Nassau Blue
    • Donated by
      Suzanne de Jong

    Outcome

    • 3.2014 03 11x1764502
    • 1.2014 03 11x1764263
  • Source

    • Brand
      No Label
    • Colour
      Black

    Outcome

    • 1.2014 03 11x1764263
    • 2.2014 03 11x1764451
  • Source

    • Brand
      Russell Athletic
    • Size
      L
    • Made
      Honduras
    • Material
      50%, Cotton, 50% Polyester
    • Year
      2013
    • Colour
      Black

    Outcome

    • 1.2014 03 11x1764263
    • 2.2014 03 11x1764451
  • Source

    • Brand
      moniquevanheist
    • Style
      1 Boy
    • Size
      40
    • Made
      EU
    • Year
      2006
    • Colour
      Navy
    • Donated by
      Monique van Heist

    Outcome

    • 1.2014 03 11x1764263
    • 4.2014 03 11x1764059
  • Source

    • Brand
      MTWTFSS Weekday
    • Style
      Norm Shirt Sample
    • Art. No.
      705000
    • Size
      S
    • Made
      India
    • Material
      100% Cotton
    • Year
      S/S 2012
    • Colour
      White
    • Donated by
      schoon den boer PR

    Outcome

    • 3.2014 03 11x1764502
    • 6.2014 03 11x1764197
  • Source

    • Brand
      gsus sindustries
    • Style
      Angel Holm
    • Art. No.
      120853031
    • Size
      M
    • Made
      Turkey
    • Material
      50% Cotton, 50% Polyester
    • Year
      Autumn Collection 2012
    • Colour
      After White
    • Donated by
      Tessa Schön

    Outcome

    • 1.2014 03 11x1764263
    • 2.2014 03 11x1764451
    • 7.2014 03 11x1764387
  • Source

    • Brand
      O'Neill
    • Style
      212300 LM S/SLV Logo Tee
    • Size
      L
    • Made
      Bangladesh
    • Material
      60% Cotton, 40% Polyester
    • Colour
      5170 Ocean Blue
    • Donated by
      Daan Meijer

    Outcome

    • 2.2014 03 11x1764451
    • 4.2014 03 11x1764059
  • Source

    • Brand
      MTWTFSS Weekday
    • Style
      Forming Printed Sweater Yoga
    • Art. No.
      846591
    • Size
      S
    • Made
      Bangladesh
    • Material
      100% Cotton
    • Year
      S/S 2013
    • Colour
      White
    • Donated by
      schoon den boer PR

    Outcome

    • 4.2014 03 11x1764059
  • Source

    • Brand
      gsus sindustries
    • Art. No.
      110752080
    • Size
      S
    • Made
      Turkey
    • Material
      100% Cotton
    • Year
      Autumn Collection 2011
    • Colour
      Navy
    • Donated by
      Tessa Schön

    Outcome

    • 6.2014 03 11x1764197
    • 5.2014 03 11x1764131
  • Source

    • Brand
      No Label
    • Art. No.
      RN#55774
    • Size
      L
    • Made
      Mexico/USA
    • Material
      100% Cotton
    • Colour
      Black

    Outcome

    • 6.2014 03 11x1764197
    • 5.2014 03 11x1764131
    • 7.2014 03 11x1764387
  • Source

    • Brand
      Lee
    • Colour
      Cobalt

    Outcome

    • 6.2014 03 11x1764197
    • 5.2014 03 11x1764131
  • Source

    • Brand
      G-Star RAW by Marc Newson
    • Style
      Arrow R SW L/S
    • Art. No.
      857 55B 3233 857
    • Size
      L
    • Made
      Chine
    • Material
      100% Cotton
    • Year
      13-2 collection (2013)
    • Colour
      Indigo
    • Donated by
      Suzanne de Jong

    Outcome

    • 7.2014 03 11x1764387
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